For this project, we were assigned a restaurant name and style, and tasked with creating a full brand package, including logos, menus, brand guidelines, and even website design. I worked with Pittsburgh Culinary Market, which presented an interesting challenge since it was more of a market than a traditional restaurant. To reflect its seasonal nature, I developed a series of seasonal logos. Given the market’s broader concept, I focused on creating menu boards and takeout boxes for the various dining options available within the market, ensuring the design was versatile and adaptable to different food vendors.
